Normal view MARC view
  • MARKETING AND MANAGEMENT

Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 5677

003 - CONTROL NUMBER IDENTIFIER

  • control field: IDSkaUMS

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20100531130428.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 100531|||a|||||| | ||| d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: IDSkaUMS
  • Transcribing agency: IDSkaUMS

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name as entry element: MARKETING AND MANAGEMENT
  • Form subdivision: SERVICE

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (IDSkaUMS): LOVELOCK, Christopher 5676, Principles of service marketing and management, 2002